Zeugma Examples

Zeugma Examples Zeugma Zeugma is a figure of speech in which one verb or adjective is used for two or more nouns. This is often done effectively and can lend to the rhythm and cadence of the writing. Examples of Zeugma: 1. I have lost my keys and my mind. 2. You are beautiful both inside and out. 3. The meal and the company were delicious. 4. Your paper and the presentation were delightful. 5. Beautiful were the sky and the sea. Examples of Zeugma from Literature and Speech 1. "Friends, Romans, Countrymen, lend me your ears." Julius Caesar 2. "He carried a strobe light and the responsibility for the lives of his men." The Things They Carried 3. Talking of Mr. Radley: "He also lost most of his teeth, hair, and the right forefinger." To Kill a Mockingbird 4. "Your arrogance and conceit, your selfish disdain for the feelings of others, made me realize that you were the last main in the world I could ever be prevailed upon to marry." Pride and Prejudice 5. "You are free to execute your laws, and your citizens, as you see fit." Star Trek: The Next Generation

Market Segmentation Analysis and Value Proposition - 550 Words

Market Segmentation Analysis and Value Proposition (Term Paper Sample) Content: Market Segmentation Analysis and Value PropositionStudents name Name of universityAuthor noteThis marketing report was prepared for (course code title)Professors name TABLE OF CONTENTIntroduction pg 3.Potential market segment pg 4.Companys value proposition pg 5. Conclusion .....pg 6 1.0 INTRODUCTIONThis business marketing report will comprise of three sections. The first section describes the proposed retail store brand. The second section highlights the potential market segment, and finally the companys value proposition.Vartanian, Schwartz, Brownell, (2007) claims that students have been complaining of stomach discomforts from the refrigerated juices and beverages sold at school. A study conducted in 2013 in U.S secondary schools on the availability and consumption of sugar sweetened beverages indicated high uptake of theses drinks hence a health risk. Another study by Valentine Judith (2002) advocates a healthy lifestyle in schools. They state that taking two s odas in a day can exposes on to a myriad of diseases. These diseases include: obesity, diabetes, blood sugar disorders, teeth decay, osteoporosis, bone fractures, nutritional disorders, heart ailments, eating disorders, neurotransmitter dysfunction from chemicals, adrenal and neurological disorders due to excessive caffeine intake. Therefore this business intends to capture this market gap, and provide a lasting solution to this problem by proposing Juicy Retail Stores. Juicy Retail Stores is new retail store brand in the market that intends to sell fresh fruit juices to college and university students and staff. This proposed company intends to supply fresh blended fruit juices to the shops within the universities in Detroit city in Michigan. However, it will use the University of Michigan as pilot then gradually roll out the project to other universities within the Great Lakes Region. 1.1 POTENTIAL MARKET SEGMENTMajor Segmentation Variable for Customer MarketsGeographic region Great Lakes region of the United StatesCity 5000-20000DensityurbanDemographic 18-38, 39-49, 50-60,61 and aboveGender Male, Female Income Level$ 15,000-20,000; $20,00-30,000; above $30,000 OccupationStudents, Professional and Technical workersReligion  Catholic, Protestant, Muslim, Jewish HinduRace White, Black, Asian, Hispanic, OtherNationality North Americans, South Americans, French, British, Italian, Japanese, other User statusPotential users, First time users, former users and non users.User RateLight user, Medium user, Heavy user Source: Reed, Harlow, Sen, Edwards, Arato Haefner, (2012)1.2 THE VALUE PROPOSITION This business will sell fresh blended fruit juices. The juice will be made from various fruits such as: mangoes, avocado, passion, pineapple, straw berry and cork tail. These juices will be sold and consumed while fresh without refrigeration. It will be parked as take away and instant consumable. These juices will be packed in differ ent sizes to meet customer preference and capture the size of their pocket. The juices will be packaged in bright and appealing colors and indifferent shapes. The packets will be disposable and biodegradable. There will also be free music every Friday, where the students will have a chance to request their favorite song. The students will enjoy the following Self-expressive benefits: This company will erect shades outside the campus shops and cafes where the customers can seat and chat with their colleagues as they consume the products. In addition, Juicy retail stores will also reduce the time and cost spent by students as they travel to the malls to purchase this products. Moreover, this business will provide students with an opportunity to buy fresh blended juice at a pocket friendly price within their convenience. On top of this, juicy retail stores will be offering an extra 300 ml juice for every 500 ml juice bought by a student.1.3 ConclusionJuicy retails store is a long ter m business that can start with a little capital and bring great returns. This is due to the fact that no other business deals in the same product. All the other businesses that deal with beverages sell them at the malls, restaurants, supermarkets and forget to include the academic institutions; which actually harbor high levels of untapped business potential. This means that the business will not meet any competition in its produ...